Empowering mothers to take well-informed steps on their climate action journey

About

Mothers often have a deep emotional connection to the well-being of future generations. This emotional connection can be harnessed to foster a stronger sense of urgency and commitment towards climate action.

In Indonesia, networks of mothers provide an opportunity to democratize the issue of climate change and climate action on a personal and family level. Successful cases show that mothers can also lead by example, adopting sustainable lifestyles and inspiring others to follow suit. Engaging with mothers is impactful, but also helps elevate a group that is often sidelined in national political and economic decision-making.

Since 2023, BBB has started to see the issue of climate change and energy transition as a topic that should be mainstreamed among mothers to ensure that the progress can be driven by this group and that the policy direction caters to the needs of different communities represented by this group of mothers.

The core idea of this initiative is to combine offline/online activities with the existing literacy campaign activities which are the bread and butter of BBB.

Impact

Showcase Event (2026)

More Activities Update…

Check more detailed Climate Literacy for Mothers news and updates on buibubacabuku.com.